{"id":2015,"date":"2026-05-28T12:29:48","date_gmt":"2026-05-28T16:29:48","guid":{"rendered":"https:\/\/allsales.ca\/w\/?p=2015"},"modified":"2026-05-28T12:29:48","modified_gmt":"2026-05-28T16:29:48","slug":"how-to-maximize-profits-during-sales-without-just-lowering-prices","status":"publish","type":"post","link":"https:\/\/allsales.ca\/w\/how-to-maximize-profits-during-sales-without-just-lowering-prices\/","title":{"rendered":"How to Maximize Profits During Sales (Without Just Lowering Prices)"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\"  style='background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;'><div class=\"fusion-builder-row fusion-row \"><div  class=\"fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-1 fusion-one-full fusion-column-first fusion-column-last 1_1\"  style='margin-top:0px;margin-bottom:20px;'>\n\t\t\t\t\t<div class=\"fusion-column-wrapper\" style=\"padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\"   data-bg-url=\"\">\n\t\t\t\t\t\t<div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">When running a sale, most retailers focus on one thing:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 lowering prices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But here\u2019s the reality:<\/span><\/p>\n<h6><span style=\"font-weight: 400;\">\ud83d\udc49 <\/span><b>Discounting alone is not a strategy.<\/b><\/h6>\n<p><span style=\"font-weight: 400;\">It\u2019s just a tool.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And when used alone, it can reduce your margins without maximizing your results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The good news?<\/span><\/p>\n<h6><span style=\"font-weight: 400;\">\ud83d\udc49 There are smarter ways to <\/span><b>increase profits during sales<\/b><span style=\"font-weight: 400;\">.<\/span><\/h6>\n<p><span style=\"font-weight: 400;\">In this article, you\u2019ll learn:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">how to increase average order value<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">how to sell more without cutting margins<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">proven retail strategies that actually work<\/span><\/li>\n<\/ul>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-1 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83d\udd0d Why Discounting Alone Doesn\u2019t Work<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Discounts attract traffic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But they don\u2019t guarantee:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">higher revenue<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">strong margins<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">optimal performance<\/span><\/li>\n<\/ul>\n<p><strong>\ud83d\udc49 A poorly structured sale can actually be less profitable than regular pricing.<\/strong><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-2 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83c\udfaf 1. Increase Average Order Value (AOV)<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Your goal during a sale shouldn\u2019t just be:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 selling more items<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It should be:<\/span><\/p>\n<p><strong>\ud83d\udc49 increasing how much each customer spends<\/strong><\/p>\n<h6><b>\ud83d\udca1 Why this matters:<\/b><\/h6>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your fixed costs stay the same<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customer acquisition costs money<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Higher AOV = higher profitability<\/span><\/li>\n<\/ul>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><div class=\"imageframe-align-center\"><span style=\"width:100%;max-width:800px;\" class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-75.png\" width=\"1200\" height=\"800\" alt=\"\" title=\"blogueaffaires (75)\" class=\"img-responsive wp-image-2017\" srcset=\"https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-75-200x133.png 200w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-75-400x267.png 400w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-75-600x400.png 600w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-75-800x533.png 800w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-75.png 1200w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/><\/span><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-3 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83d\udecd\ufe0f 2. Use Bundles to Sell More<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">One of the most effective strategies:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 group products together<\/span><\/p>\n<p><b>Examples:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Buy 2 for $50<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Outfit bundles<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Product + accessories<\/span><\/li>\n<\/ul>\n<p><b>Results:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u2714\ufe0f higher order value<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f faster inventory turnover<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f stronger perceived value<\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-4 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83d\udd04 3. Use Cross-Selling<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">When a customer is ready to buy\u2026<\/span><\/p>\n<h6><span style=\"font-weight: 400;\">\ud83d\udc49 it\u2019s the perfect moment to suggest more.<\/span><\/h6>\n<p><b>Examples:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Clothing + accessories<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Product + add-ons<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Discounted item + full-price item<\/span><\/li>\n<\/ul>\n<h6><span style=\"font-weight: 400;\">\ud83d\udca1 Tip: place complementary products close together.<\/span><\/h6>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-5 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\u2b06\ufe0f 4. Upsell (Even During Sales)<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Yes \u2014 you can sell higher-priced items during sales.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 It works.<\/span><\/p>\n<p><b>How:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Show premium options<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Offer better versions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Highlight value differences<\/span><\/li>\n<\/ul>\n<p><strong>\ud83d\udc49 Customers often choose the better value option.<\/strong><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-6 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83d\udcf8 5. Pre-Sell With Photos &amp; Videos<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Showing products before your sale is a major advantage.<\/span><\/p>\n<p><b>Direct impact:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">\u2714\ufe0f faster buying decisions<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f less hesitation<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f higher AOV<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f more conversions<\/span><\/p>\n<h6><span style=\"font-weight: 400;\">\ud83d\udc49 You start selling <\/span><b>before your sale even begins<\/b><span style=\"font-weight: 400;\">.<\/span><\/h6>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-7 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83e\udde0 6. Improve Perceived Value<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Common mistake:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 showing only the sale price<\/span><\/p>\n<p><b>Do this instead:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Show:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">original price<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">discount<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">savings<\/span><\/li>\n<\/ul>\n<p><b>Example:<\/b><\/p>\n<h6><span style=\"font-weight: 400;\">\u274c $40<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f $80 \u2192 $40 (Save 50%)<\/span><\/h6>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 This increases perceived value significantly.<\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><div class=\"imageframe-align-center\"><span style=\"width:100%;max-width:800px;\" class=\"fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-76.png\" width=\"1200\" height=\"800\" alt=\"\" title=\"blogueaffaires (76)\" class=\"img-responsive wp-image-2018\" srcset=\"https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-76-200x133.png 200w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-76-400x267.png 400w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-76-600x400.png 600w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-76-800x533.png 800w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-76.png 1200w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/><\/span><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-8 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\u23f3 7. Use Tiered Discounts<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Encourage customers to spend more.<\/span><\/p>\n<p><b>Example:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">10% off $50<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">20% off $100<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">30% off $150<\/span><\/li>\n<\/ul>\n<p><strong>\ud83d\udc49 Customers naturally increase spending.<\/strong><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-9 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83c\udfaf 8. Create Strategic Scarcity<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><strong>Limited quantities increase demand.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">But:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f balance scarcity<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f avoid frustration<\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><div class=\"imageframe-align-center\"><span style=\"width:100%;max-width:800px;\" class=\"fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-77.png\" width=\"1200\" height=\"800\" alt=\"\" title=\"blogueaffaires (77)\" class=\"img-responsive wp-image-2019\" srcset=\"https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-77-200x133.png 200w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-77-400x267.png 400w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-77-600x400.png 600w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-77-800x533.png 800w, https:\/\/allsales.ca\/w\/wp-content\/uploads\/2026\/05\/blogueaffaires-77.png 1200w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/><\/span><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-10 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83d\udce3 9. Attract the Right Customers<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Profit depends on who you attract.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 Ready-to-buy customers convert better.<\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-11 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83c\udf10 10. Use a Qualified Audience<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">Instead of random traffic:<\/span><\/p>\n<h6><span style=\"font-weight: 400;\">\ud83d\udc49 connect with targeted buyers<\/span><\/h6>\n<h6><a href=\"https:\/\/allsales.ca\/\" target=\"_blank\" rel=\"noopener\"><strong>Platforms like allsales.ca help you:<\/strong><\/a><\/h6>\n<p><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f reach deal-driven customers<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f increase conversion rates<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u2714\ufe0f maximize profitability<\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-12 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\u26a0\ufe0f Mistakes to Avoid<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-text\"><p><span style=\"font-weight: 400;\">\u274c Discounting everything<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u274c No structure<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u274c No upsell strategy<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u274c Focusing only on price<\/span><\/p>\n<h6><span style=\"font-weight: 400;\">Sales should not reduce your profits.<\/span><\/h6>\n<h6><span style=\"font-weight: 400;\">\ud83d\udc49 They should increase them.<\/span><\/h6>\n<p><span style=\"font-weight: 400;\">Top retailers don\u2019t just sell cheaper.<\/span><\/p>\n<p><strong>\ud83d\udc49 They sell smarter.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udc49 They structure<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\ud83d\udc49 They guide<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\ud83d\udc49 They maximize every transaction<\/span><\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;\"><\/div><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-13 fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;\"><h5><b>\ud83d\udc49 Planning a sale?<\/b><\/h5><\/h1><div class=\"title-sep-container\"><div class=\"title-sep sep-\" style=\"border-color:#e0dede;\"><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\"  style='background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;'><div class=\"fusion-builder-row fusion-row \"><div  class=\"fusion-layout-column fusion_builder_column fusion_builder_column_1_3 fusion-builder-column-2 fusion-one-third fusion-column-first 1_3\"  style='margin-top:0px;margin-bottom:20px;width:33.33%;width:calc(33.33% - ( ( 4% + 4% ) * 0.3333 ) );margin-right: 4%;'>\n\t\t\t\t\t<div class=\"fusion-column-wrapper\" style=\"padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\"   data-bg-url=\"\">\n\t\t\t\t\t\t<div class=\"fusion-clearfix\"><\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><div  class=\"fusion-layout-column fusion_builder_column fusion_builder_column_1_3 fusion-builder-column-3 fusion-one-third 1_3\"  style='margin-top:0px;margin-bottom:20px;width:33.33%;width:calc(33.33% - ( ( 4% + 4% ) * 0.3333 ) );margin-right: 4%;'>\n\t\t\t\t\t<div class=\"fusion-column-wrapper\" style=\"padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\"   data-bg-url=\"\">\n\t\t\t\t\t\t<div class=\"fusion-button-wrapper\"><style type=\"text\/css\">.fusion-button.button-1 {border-radius:2px;}<\/style><a class=\"fusion-button button-flat fusion-button-default-size button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/allsales.ca\/w\/advertise-with-us\"><span class=\"fusion-button-text\">Discover how to maximize results!<\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><div  class=\"fusion-layout-column fusion_builder_column fusion_builder_column_1_3 fusion-builder-column-4 fusion-one-third fusion-column-last 1_3\"  style='margin-top:0px;margin-bottom:20px;width:33.33%;width:calc(33.33% - ( ( 4% + 4% ) * 0.3333 ) );'>\n\t\t\t\t\t<div class=\"fusion-column-wrapper\" style=\"padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\"   data-bg-url=\"\">\n\t\t\t\t\t\t<div class=\"fusion-clearfix\"><\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":2016,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts\/2015"}],"collection":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/comments?post=2015"}],"version-history":[{"count":1,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts\/2015\/revisions"}],"predecessor-version":[{"id":2021,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts\/2015\/revisions\/2021"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/media\/2016"}],"wp:attachment":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/media?parent=2015"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/categories?post=2015"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/tags?post=2015"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}