{"id":721,"date":"2019-06-12T17:09:45","date_gmt":"2019-06-12T21:09:45","guid":{"rendered":"https:\/\/allsales.ca\/w\/?p=721"},"modified":"2021-03-02T11:45:16","modified_gmt":"2021-03-02T16:45:16","slug":"the-four-key-elements-to-a-successful-warehouse-sale","status":"publish","type":"post","link":"https:\/\/allsales.ca\/w\/the-four-key-elements-to-a-successful-warehouse-sale\/","title":{"rendered":"4 Key Elements to a Successful Warehouse Sale"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\"  style='background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top: 40px;'><div class=\"fusion-builder-row fusion-row \"><div  class=\"fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-1 fusion-one-full fusion-column-first fusion-column-last 1_1\"  style='margin-top:0px;margin-bottom:20px;'>\n\t\t\t\t\t<div class=\"fusion-column-wrapper\" style=\"padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\"   data-bg-url=\"\">\n\t\t\t\t\t\t<div class=\"fusion-text\"><p>You want to have a warehouse sale but you want to make sure its successful? Here are 4 key elements to keep in mind in order to achieve this goal.<\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep sep-none\" style=\"margin-left: auto;margin-right: auto;margin-top:;margin-bottom:20px;\"><\/div><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-1 fusion-columns-total-4 fusion-content-boxes-1 content-boxes-icon-with-title content-left\" data-animationOffset=\"100%\" style=\"margin-top:0px;margin-bottom:0px;\"><style type=\"text\/css\">.fusion-content-boxes-1 .heading .content-box-heading {color:#333333;}\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .content-box-heading,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .heading-link .content-box-heading,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .content-box-heading,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .heading-link .content-box-heading,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover.link-area-box .fusion-read-more,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover.link-area-box .fusion-read-more::after,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover.link-area-box .fusion-read-more::before,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .fusion-read-more:hover:after,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .fusion-read-more:hover:before,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .fusion-read-more:hover,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover.link-area-box .fusion-read-more,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover.link-area-box .fusion-read-more::after,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover.link-area-box .fusion-read-more::before,\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .icon .circle-no,\n\t\t\t\t\t.fusion-content-boxes-1 .heading .heading-link:hover .content-box-heading {\n\t\t\t\t\t\tcolor: #000000;\n\t\t\t\t\t}\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .icon .circle-no {\n\t\t\t\t\t\tcolor: #000000 !important;\n\t\t\t\t\t}.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button {background: #222222;color: #ffffff;}.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box.link-area-box-hover .fusion-content-box-button .fusion-button-text {color: #ffffff;}\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .icon > span {\n\t\t\t\t\t\tbackground-color: #000000 !important;\n\t\t\t\t\t}\n\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .icon > span {\n\t\t\t\t\t\tborder-color: #000000 !important;\n\t\t\t\t\t}<\/style><div class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationOffset=\"100%\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\"><i style=\"border-color:#333333;border-width:1px;background-color:#333333;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;\" class=\"fontawesome-icon fa-calendar-check far circle-yes\"><\/i><\/div><h2 class=\"content-box-heading\" style=\"font-size:18px;line-height:23px;\">Dates and opening hours<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#747474;\">\n<p>Wondering how dates and times can affect the success of your sale? First, it is important to verify if a competitor&#8217;s sale will take place before, during or after your sale. Naturally, if a similar sale takes place before your event, customers will certainly have fewer reasons to attend yours. Additionally, major events that take place at the same time as your sale could disrupt traffic, as people may feel it is not worthwhile to get stuck in traffic in order to get to your sale.<\/p>\n<p>Weather is also a major factor. If your sale offers summer clothing in December, consumers may not feel the need to take advantage of your current deals. In addition, harsh weather such as snowstorms or rain can discourage people from taking the road.<\/p>\n<p>When it comes to your event hours, consider making your sale as accessible as possible. Try offering hours outside of regular business hours. For instance, a sale that is open on Friday until 9 PM and on weekends is more likely to be successful than a sale that is open Monday to Friday from 9 AM to 5 PM.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationOffset=\"100%\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\"><i style=\"border-color:#333333;border-width:1px;background-color:#333333;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;\" class=\"fontawesome-icon fa-parking fas circle-yes\"><\/i><\/div><h2 class=\"content-box-heading\" style=\"font-size:18px;line-height:23px;\">Accessibility and parking<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#747474;\">\n<p>The second important factor is accessibility and parking. The venue chosen to hold your sale must be easily accessible during its opening hours. If the venue is difficult to access and parking is limited, it may discourage many consumers from attending the sale. Contrarily, if your event\u00a0is held at a venue near highways, major shopping centers,\u00a0and parking is free and plentiful, you would be astonished to see how willing consumers are to travel the distance to your event.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationOffset=\"100%\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\"><i style=\"border-color:#333333;border-width:1px;background-color:#333333;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;\" class=\"fontawesome-icon fa-dollar-sign fas circle-yes\"><\/i><\/div><h2 class=\"content-box-heading\" style=\"font-size:18px;line-height:23px;\">Merchandise and price<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#747474;\">\n<p>Consumers who attend warehouse sales have certain expectations regarding merchandise that is being offered and the prices. If your sale does not correspond to their ideals, they might not want to attend another event held by your company. Thus, you must do everything that is possible to meet these expectations. For instance, the merchandise offered at your sale must be fairly new, in good condition and in sufficient quantity. As for prices, they must reflect a discount of at least 40%.<\/p>\n<p>If you are simply unable to offer a 40% discount, you can use the terms promotion and rebate but you definitely want to stay away from the &#8220;Warehouse Sale&#8221; terms which are usually offering greater discounts.<\/p>\n<p>Discounts of 20% or 30% can be quite interesting for certain items. Surely, there is a customer who will appreciate these types of promotions. Recognize that you will not benefit from attracting consumers through false advertising. Advertising discounts of up to 70%, when most of your merchandise is at 30% or 40% off, is a major \u201cfaux pas\u201d. Subsequently, you are taking the risk of attracting the wrong type of customers. Even more importantly, consumers who attend your sale will feel cheated. \u00a0They may express their discontent with loved ones or even turn to social media to express themselves. Thus, creating bad advertisement and a negative reputation for your sale and company.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-12 col-md-12 col-sm-12 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper link-area-link-icon icon-hover-animation-fade\" style=\"background-color:rgba(255,255,255,0);\" data-animationOffset=\"100%\"><div class=\"heading heading-with-icon icon-left\"><div class=\"icon\"><i style=\"border-color:#333333;border-width:1px;background-color:#333333;box-sizing:content-box;height:42px;width:42px;line-height:42px;border-radius:50%;color:#ffffff;font-size:21px;\" class=\"fontawesome-icon fa-credit-card far circle-yes\"><\/i><\/div><h2 class=\"content-box-heading\" style=\"font-size:18px;line-height:23px;\">Checkout and payment methods<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\" style=\"color:#747474;\">\n<p>The moment at the checkout line is always crucial. Hence, it is important to make this step as fast and easy as possible for the consumer. Indeed, make sure you have enough cash registers open to shorten the waiting time. Offering several types of payment is also a good way to facilitate the payment stage.<\/p>\n<\/div><\/div><\/div><style type=\"text\/css\">\n\t\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .heading-link:hover .icon i.circle-yes,\n\t\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box:hover .heading-link .icon i.circle-yes,\n\t\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-link-icon-hover .heading .icon i.circle-yes,\n\t\t\t\t\t\t.fusion-content-boxes-1 .fusion-content-box-hover .link-area-box-hover .heading .icon i.circle-yes {\n\t\t\t\t\t\t\tbackground-color: #000000 !important;\n\t\t\t\t\t\t\tborder-color: #000000 !important;\n\t\t\t\t\t\t}<\/style><div class=\"fusion-clearfix\"><\/div><\/div><div class=\"fusion-text\"><p>In conclusion, it\u2019s important to understand that consumers have certain expectations towards warehouse sales and that if you respond positively, your sale will be a success.<\/p>\n<p>Now that you have the 4 key elements for a successful warehouse sale, all you have to do is advertise it!<\/p>\n<p>If you need help advertising your next sale, let the team at <a href=\"http:\/\/allsales.ca\/\">allsales.ca<\/a> help you navigate through the process!<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-equal-height-columns\"  style='background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;'><div class=\"fusion-builder-row fusion-row \"><div  class=\"fusion-layout-column fusion_builder_column fusion_builder_column_1_1 fusion-builder-column-2 fusion-one-full fusion-column-first fusion-column-last 1_1\"  style='margin-top:0px;margin-bottom:20px;'>\n\t\t\t\t\t<div class=\"fusion-column-wrapper\" style=\"padding: 0px 0px 0px 0px;background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\"   data-bg-url=\"\">\n\t\t\t\t\t\t<div class=\"fusion-column-content-centered\"><div class=\"fusion-column-content\"><div class=\"fusion-button-wrapper fusion-aligncenter\"><style type=\"text\/css\">.fusion-button.button-1 {border-radius:2px;}<\/style><a class=\"fusion-button button-flat fusion-button-default-size button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/allsales.ca\/contact\"><span class=\"fusion-button-text\">Contact allsales.ca<\/span><\/a><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":1027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts\/721"}],"collection":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/comments?post=721"}],"version-history":[{"count":21,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts\/721\/revisions"}],"predecessor-version":[{"id":1073,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/posts\/721\/revisions\/1073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/media\/1027"}],"wp:attachment":[{"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/media?parent=721"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/categories?post=721"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/allsales.ca\/w\/wp-json\/wp\/v2\/tags?post=721"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}