3 Tips to Make Sure Your Sale Is A Success
Like all businesses, you want your sale to be a success. But how can you stand out in an increasingly competitive market? Here are [...]
Law 25 – What to have in place by September 22
You’ve certainly heard about Law 25, otherwise known as the “Law regarding the protection of personal information in the private sector.” If you own [...]
4 tips to deal with the labour shortage
Is the labour shortage impacting your company? Are you wondering how to adapt to this situation? The labour shortage that took off during the [...]
Are you prepared for the reduced distribution of Publisac?
With the recent news that Montreal will implement opt-in policy for Publisac and other flyers, it is very likely that several other cities in [...]
Effective ad campaigns in 2023: Challenges and solutions
In a market that’s more and more saturated, with customers whose habits are constantly evolving, and with the explosion of possible means of communication, [...]
Being Last Minute Makes You Lose Money
You are planning a sale in the upcoming days and have been so busy you forgot to work on its advertisement? Unfortunately, [...]
4 Targeting Methods – Advantages & Disadvantages
Knowing how to target your ad campaigns is crucial. Indeed, good targeting enables you to: Maximize the effectiveness of your campaigns Increase your chances [...]
UTM links: The stories of Julie and Leo
UTM links have become an important reference in the world of web marketing. Indeed, when well used, these links let you know which campaign, [...]
6 Reasons Why In-Store Traffic Isn’t What It Used to Be
The retail industry has experienced an unprecedented evolution over the past few years. Even before the impact of the pandemic, consumers were already turning [...]
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